Corporation Limited, the flagship company of the Spark Minda Group, launched 17
helmet models with 145 variants in the Indian retail market. The launch marks
Spark Minda’s foray into the B2C space at a time when India is emerging as the
largest and fastest growing helmet market globally.
the next few years, the company plans to add 200+ distributors and open
exclusive Spark Minda branded outlets across the country, making the
distribution network more robust. The protective head gear will be available
across three customer segments- Economy (Knight series), Mid (Garrison series)
and the Premium(Armored series) category.
Minda also announced the launch of 1500 fiber parts (plastic-molded, painted
components for two-wheelers) to meet the growing demand of 2W riders across the
country. This number is targeted to increase to 2400 in the next two years,
representing the largest range of fiber parts available in the country.
Minda, Chairman and Group Chief Executive Officer, Minda Corporation Ltd. said:
“The last six decades have seen Spark Minda ushering industry leading solutions
in the automotive industry. The amalgamation of the group's experience along
with its impetus on extensive research has lodged it well ahead of its league
when it comes to developing products for the future. India is the fastest
growing major economy in the world. Our foray into the consumer business
category will not only make us a part of this iconic growth story of the
country, but also reinforce our commitment to provide the highest standards of
safety for 2W riders across the country."
Neeraj Sharan, CEO, Aftermarket Division,
Minda Corporation Ltd. said: “India is world’s biggest helmet market with
40-45% of the sector still being served by unorganized players. The launch of
this extensive product range will bring a significant disruption and help us
become one of the leading players in the helmet segment. We want to ensure that
certified helmets are available to every 2W rider in India. Going forward, the
company plans to expand the merchandise portfolio by launching a range of new
products and have the largest range of Fiber parts for our 2W riders in the
the aftermarket division at Spark Minda has a network of 500+ distributors and
12,000+ retailers across India with12 product lines including Locks, Wiring
Harness, Instruments, Auto Electrical components (Starter Motor),Flasher,
Relays, CDI, Wiper, Cable, Filter, Lubricant, Brake shoe, Clutch plate, and
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