Toyota Kirloskar Motor
unveiled the All New Innova, which in its latest avatar will be called
"Innova Crysta". The new Innova Crysta comes with an All-New
Developed Frame, an All-New Engine and for the first time an All-New 6 Speed
Automatic Transmission. The Innova Crysta combines aggressive styling, robust
engine and a well-thought out feature set.
After 11 years of being India’s No.1 MPV, the Innova Crysta redefines
all standards of luxury with its plush and elegant interiors that come with a
living-room-like comfort as never before.
Sharing his thoughts on how
Toyota is ushering in a new motoring experience in the nation, Kyoichi Tanada,
CEO-Asia and Middle East & North Africa Region, Chairman-Toyota Kirloskar
Motor, said “The Innovative/International Multi-purpose Vehicle (IMV) is a
unique platform that was designed to develop efficient, global-scale production
and procurement systems. The Innova which started out as the Kijang 39 years
ago has become the Number 1 selling vehicle in its segment, achieving more than
1.6 million sales to date, globally. Innova’s excellent build quality,
durability and reliability are a perfect match to our Indian customers’
lifestyles. Today as we launch the all new Innova Crysta, we are confident that
it will continue the success story that has once shaped the Indian Automotive
Industry and will further delight our customers for years to come”.
Also present at the unveiling,
Hiroki Nakajima, Managing Officer & Chief Executive Engineer, said,
“Unquestionably one of the most anticipated car launches, the all new Innova
Crysta is developed on the concept of ‘Redefined Toughness’. Unparalleled Luxury,
Torque-ful Driving, Rough Road Capability & Top Level Safety are few key
words that describe the Innova Crysta well. Available for the first time with a
6 speed Automatic Transmission, the new Innova Crysta comes with an all new
frame and an all new engine for improved fuel efficiency, good riding comfort
& stress free driving in a noiseless cabin. We believe that the all New
Innova Crysta is all set to create a new benchmark in luxury, comfort and
Also speaking on the occasion
Naomi Ishii, Managing Director, Toyota Kirloskar Motor noted, "The MPV
segment has been led by Toyota since its launch in India, first with the Qualis
and then with the Innova. Leading Mobility Evolution through QDR (Quality,
Durability & Reliability), Advanced Technology & Safety, the Innova is
not just the most loved but also the most awarded in its class. The new Innova
'Crysta' has been Crafted with thoughtful features and great attention to
detail, that combines revolutionary technology and sophistication of Toyota. The
new Innova 'Crysta' is sure to get everybody excited. We are constantly
striving to make our products even better catering to the changing needs of our
customers – in order to give them the best."
Source: Toyota Kirloskar
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