Record sales of 11,469 units for Mercedes-Benz India in Jan-Sept 2022

CLICK HERE TO READ: Martin Schwenk will take new responsibility as President and CEO, Mercedes-Benz Thailand

And what could also, perhaps, make him a lot proud would be the fact that he has beaten at least one of his German competitors, Audi India by a huge margin when it comes to sales in the country.  Audi India, which was at one time the number one player among the three luxury car manufacturers in India, announced it has retailed 2947 units in the January – September 2022 period.

Mercedes-Benz India delivered 11,469 new cars in January-September 2022 period amidst supply constraints. In the corresponding period last year the company had sold merely 8958 units. The company noted that it has had an overwhelming customer response to the ‘Made in India’ EQS 580 4MATIC with more than 300 bookings for this car. First customer deliveries of the EQS 580 have started and new bookings will be delivered early 2023

Besides, there is high demand for its top-end vehicles that include the GLS Maybach 600, Maybach S-Class, S-Class along with AMGs.

The Long Wheel Base E -Class continues to remain India’s most preferred ‘luxury sedan’: The LWB E-Class remained the single highest selling model for Mercedes-Benz in Jan-Sep 22 period. Models like the GLE and GLS luxury SUVs have set new sales record in Q3, comprising 30% of MB India Q3 2022 sales volume. The GLS, incidentally, sold its highest volumes in September 2022.

Meanwhile, the company recorded all round performance across its sedan portfolio. Demand for A-Class Limousine, C-Class, LWB E-Class and S-Class continued.  The total order bank of Mercedes-Benz India as of YTD September 2022 is 7000+ units.  

The strong sales performance breached the pre-pandemic momentum and underpins the growing customer aspiration and preference for a Mercedes-Benz car in core markets. This demand is sustained with a stable economy, strong market outlook and resilient businesses across sector. 

Martin Schwenk, Managing Director & CEO, Mercedes-Benz India commented, “Our sales performance is a combination of our attractive product portfolio, bullish customer sentiments and the ongoing festive season. The ‘Made in India EQS’ is receiving an overwhelming response from customers, and we already have 300+ confirmed bookings for the luxury EV. We also have a robust order bank across all models and our focus remains to deliver these cars to our customers, on time. We are confident of maintaining the sales momentum in the coming months with newer products and service offerings in the pipeline.” 

Martin Schwenk added, “Our sales are at pre-pandemic level, having crossed CY 2021 sales   numbers in the first nine months this year. The current market momentum gives us the confidence for striving to achieve our highest sales ever. However, it also remains our endeavour to produce as many cars as possible to cater to the growing demand, amidst the current supply constraints.”