Motor India has announced the introduction of the new Hyundai Venue in June
2022. The new Hyundai Venue comes with an overarching theme that is
encapsulated by - ‘Live the Lit life’.
new Hyundai Venue has been crafted to supersede the aspirations of new age
Indian customers, who seek future tech, spacious interiors, comfort, style and
safety. Designed to evoke a bold and premium appeal, the new Hyundai Venue will
stand out with its solid presence that is inspired from Hyundai’s Sensuous
Sportiness design language.
the development concept is centred around creating the next Lit Space that is
trendy, unique, stylish and upbeat, the new Hyundai Venue has also been
conceptualised to exude a bold and big persona with a focus on exterior design
as well as interior space and comfort.
design of the new Hyundai Venue exhibits confident body forms, delivering the
perfect interpretation of Hyundai’s signature design language with big and bold
contours that add to the premium and futuristic appeal of the new Hyundai Venue.
Hyundai designers have maximized the SUV presence of the new Venue that now
features a dark chrome front grille which compliments the SUV’s cutting-edge
design, creating a powerful yet lavish impression.
façade has been designed to bring forth a wider and confident stance with the
seamless integration of bold and dynamic styling elements. The rear section of
the new Hyundai Venue features unique first-in-segment connecting LED tail
lamps with unique vertical design elements. The Connecting LED tail lamps stretch
across the rear and compliment the overall design with a futuristic and
distinctive appeal while the hexagonal cut crystal design creates a luxurious
yet hi-tech appeal. The rear has been designed to give the new Hyundai Venue a
distinctively tall and wide look.
The MZ Lab: ‘Live the Lit life’
rejuvenate young and exciting experiences for new age consumers, Hyundai Motor
India created an MZ Lab comprising of young Millennial and Gen Z professionals
in the HMI ecosystem to ideate and innovate ways of inducing customer delight.
Encapsulating the needs and aspirations of Gen MZ customers, Hyundai developed
the key communication of ‘Live the Lit life’ that epitomises the new Hyundai Venue
as the next Lit space for customers on their journeys.
to be launched on June 16, 2022, the new Hyundai Venue will bring fun and
exciting experiences to customers, facilitating them to Live the Lit life.
Integrating trendy experiences, latest tech and driving pleasure, Hyundai
conceptualized the new Venue to be distinctively bold, making the young want to
drive, the company press release noted.
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