The best seller car in India
from the Maruti Suzuki stable, the Alto, has crossed the 2.5 million sales
Bhat, Vice President (Marketing), Maruti Suzuki, commenting on this, noted, “Launched
in 2000, the Alto has attained the 25 lakh milestone in less than 14
years, fastest by any brand; we are overwhelmed and humbled by its popularity.
Alto continues to be India’s favourite car thanks to its value proposition and
low cost of ownership. We thank our patrons for recognising this and supporting
Alto to make it a powerful brand in the automobile industry.”
25 lakh club now has two brands - the legendary Maruti 800 and now the Alto.
Alto’s continuous success for 10 years, in August 2010, Maruti Suzuki launched
a 1000cc version of the car – Alto K10. Alto K10 has been hugely popular as
well, selling more than 4 Lakh cars in less than 4 years.
to Alto’s popularity, Maruti Suzuki introduced the all new Alto 800, in
October 2012, which sported a fresh new look. Within 124 days of its launch,
the new Alto 800 attained the milestone of selling 100,000 units (another
biggest draw was its fuel efficiency of 22.74 kmpl which was 15pcup over
the CNG powered by the patented intelligent Gas Port Injection (i-GPI)
technology returned a fuel efficiency of 30.46 km/ kg on
the new Alto 800 Green.
addition, Maruti Suzuki has exported over 2.85 lakh units of Alto to many
countries. The Alto range now has 8 variants, starting at the price of Rs. 2.41
Source: Maruti Suzuki / picture of Alto by Mohd. Nasir
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