India has christened its midsized SUV, the first vehicle designed and developed
under the purview of the 'INDIA 2.0' project, as the Skoda Kushaq. The naming
nomenclature derives its origin from Sanskrit, an ancient language of the Indian
word Kushaq denotes 'King' or 'Emperor'. In its stance, and mannerism, the
powerful new Skoda Kushaq personifies its moniker, and at the same time,
reflects upon its 125 years of rich history and heritage - a legacy that
substantiates the brand claim 'Driven by Inventiveness and Clever Ideas - Since
1895'. Further, the anointment with 'K' at the very start and 'Q' at the very
end coherently resonates the virtues of the Skoda SUV family: Kodiaq, Karoq,
Zac Hollis, Brand Director, Skoda Auto India
said, "The new Skoda Kushaq will offer a compelling combination of the
brand's timeless design ideals, unmatched performance, superior build quality,
exemplary value proposition, and enhanced safety and security. It is deemed to
be the best seller in its class, setting the benchmark for functionality,
practicality, spaciousness, and convenience."
the Kushaq, the Czech automobile manufacturer leaps forward into a new era of
mobility for the Skoda Auto led Volkswagen Group in India, based on state of
the art and locally developed Modulare Querbaukasten (MQB) A0 IN platform. The
latest offering, Skoda Kushaq, will also steer the way for a series of
vehicles, proposed to be introduced over the next 18 months, tailored to the
needs and demands of discerning customers from the domestic market as well as
other emerging economies from the world over.
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