Tata Motors has launched a first of its kind subscription
model for electric vehicles (EV). Designed to make EVs more accessible to a
rapidly growing base of future conscious citizens, Tata Motors is making
available its flagship EV, the Tata Nexon at an all-inclusive fixed rental
starting at just Rs. 41,900/- per month.
Customers can select the tenure of their subscription
from a minimum period of 18 months to 24 and 36 months. Through collaboration
with Orix Auto Infrastructure Services Limited, amongst India's top leasing
companies, this service is being offered in 5 major cities - Delhi/NCR, Mumbai,
Pune, Hyderabad and Bengaluru, during the inaugural phase of the launch.
Subscription Rate (inclusive of Taxes)
months Rs. 41,900
months Rs. 44,900
months Rs. 47,900
With no hassle of vehicle registration and road tax, the
entire process of subscribing to the Tata Nexon EV has been made seamless via
end-to-end digital engagement. Additional benefits include comprehensive insurance
coverage, on call roadside assistance plus free maintenance with periodic
servicing and doorstep delivery. Additionally, customers can have their own EV
charger installed at their home or office, as convenient.
The subscription model is customised and perfectly suited
for corporates who prefer to lease, individuals with frequent inter-city job
transfers, and expatriates who stay for a fixed tenure, among others. Further,
the partnering with Orix Auto provides a comprehensive value proposition, inviting
customers to easily experience the magic of EV. Post the tenure of their
subscription, customers can either choose to extend it or just return the
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