FCA has announced the roll-out of ‘Jeep Connect’ outlets to expand the
sales and service presence in India. Jeep Connect outlets will offer sales as
well as service and will be set up initially in seven Indian towns to take the
Jeep and Mopar premium brand experience closer to customers’ homes, located far
away from big cities.
The company inaugurated its first Jeep Connect outlet, called Sky Moto
Automobiles (situated Bhumkar Chowk in Wakad, Pune district) and is set to open
six more outlets by end of December 2018 in Rohtak, Ahmedabad, Muvthpuzha,
Panipat, Bilaspur and Warangal.
‘Jeep Connect’ outlets will have two-car display, the Jeep creative
identity to offer the same, premium experience to customers and a Mopar
workshop that will be equipped to fulfil jobs related to periodic maintenance.
However, accident jobs will still be undertaken at FCA’s bigger workshops
located in the city centres.
Kevin Flynn – President and Managing Director, FCA India said, “We wanted
to take Jeep and Mopar brands closer to our customers living farther away from
metros, and now we can achieve this with Jeep Connect, which is a compact
concept that will offer the same premium experience that customers get in our
outlets in city centres. ‘Jeep Connect’ underscores our commitment towards
providing customers a premium Jeep retail experience and sound customer care
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