Aston Martin unveils Lagonda Vision Concept luxury vehicle

Aston Martin has presented the Lagonda Vision Concept, an emission-free luxury vehicle, at the Geneva Motor show. Production is planned to start in 2021. Lagonda aims to be the world’s first zero emission luxury brand.

The Lagonda ‘Vision Concept’ is a near future study that previews the design language that could potentially be seen in production Lagonda models as soon as 2021. Alongside the new concept, two 40 per cent scale models are being displayed, one coupe concept and one SUV concept, to illustrate how the Lagonda design language could be adapted for the future.

The Vision Concept showcases Lagonda design ingenuity. Both far shorter and lower than traditional limousines, the exceptional space efficiency that has been achieved by its radical design means there is room inside for four adults, each of two metres height or more, to stretch out in luxurious comfort.

Far more than any orthodox design, the Lagonda Vision Concept was designed from the inside out because that is what the architecture allows. With no need to package a vast internal combustion engine, gearbox and transmission, Lagonda’s designers could optimise the interior down to the smallest detail and then build up the exterior of the car around it.

The Lagonda Vision Concept doesn’t have a bonnet because one is not required. But it still needs to travel through the air and to do so as efficiently as possible to preserve battery life, which is why its shape is so sleek and dynamic.

Source: Aston Martin