Toyota brings in the Yaris for the Indian market

Toyota Yaris recently received 5-star safety ratings from the New Car Assessment Program for Southeast Asian Countries (ASEAN NCAP). The bookings open for customers from April 2018.

Yaris, named after the Greek goddess Charis who embodies Beauty and Elegance, dons a premium fascia. The model has gained international reputation for its five distinctive attributes - advanced and emotional design, expansive comfort, superior ride quality and quietness, dynamic efficiency and class-leading safety and technology. 

Takatomo Suzuki - Chief Engineer, Toyota Motor Corporation said, “We are delighted to mark Toyota’s entry in the B-high segment in India with the Yaris - “The New Value Pioneer”. We see Yaris as a model that will introduce new customers to brand Toyota in the country. We have developed our new sedan without compromise to embody the Indian car buyers’ overarching desires for a premium and high-performance vehicle. We are certain that the design concept of Yaris, which is inspired by actual customer needs rather than traditional ideas will exceed expectations. Our focus has been on creating a distinctive, superior car with intuitive functions that is set to lead the next generation of B-High segment and simultaneously drive an emotional connect with the Indian customer base.”