On the opening day of the Auto
Expo – The Motor show 2018, Kia Motors India unveiled the striking new SP
Concept, which made its public world premiere, alongside a showcase of 16
Kia cars being displayed at the AutoExpo 2018 include the Picanto, Rio, Stonic, Cerato, Cee’d, Soul EV, Cadenza, Stinger, Mohave, Sorento, Sportage, Grand Carnival, Niro Plug In Hybrid and the Optima Hybrid.
The SP Concept provides a glimpse of what’s in
store for motoring enthusiasts once Kia kicks off retail sales in India in the
second half of 2019. Inspired by Indian heritage and driven by advanced technology,
the SP Concept is proof of the company’s plans to introduce cars that cater to
the changing paradigm of the Indian market in the near future.
The combination of its wide
and stable stance, sporty and long hood profile and futuristic details will no
doubt set new standards for compact SUVs in India.
The SP Concept’s robust front mask combines a
bold formative design with Kia's unique and hallmark 'Tiger nose' grille and
many more futuristic details. Be it, the lamp design that meets slim graphics
and functionality through a top and bottom headlamp connected to a wide front
grille, the Daytime Running lamp in high-tech graphics and positioning lamps
leading to the inside of the 'Tiger Nose' grille, helps produce differentiated
images during the day / night.
Peter Schreyer, Chief Design
Officer of Kia Motors Corporation, commented, “Over the last few years, SUVs
have become the vehicle-of-choice among Indian buyers. Combining the comfort and space of a sedan
with the ability to tackle all kinds of terrain, we intend to storm the market
with an SUV that will set new parameters in motoring. It’s still a concept – so
it’s a little bit exaggerated – but the actual production car will be very
close to what you see here at AutoExpo 2018.”
Kookhyun Shim, Managing
Director & CEO or Kia Motors India (KMI), said, “Kia Motors is delighted to
enter India, which is all set to catapult into the world’s fifth largest
economy this year*. We at KMI are thrilled
to start operations at such a favorable time, and additional forecasts predict
that India will be amongst the world’s largest car markets in a few years. We
are here in India to be part of that success story, which has been put into
motion by progressive government policies and decision making. And we are here
to win trust and hearts of the people, while providing the country with stylish
and differentiated motoring options.
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