South Korean car major Kia
Motors which announced setting up a plant in Andhra Pradesh is hosting a series
of roadshows around India to meet prospective dealer partners throughout August
and September. The Korean car manufacturer is due to commence local retail
sales during the second half of 2019.
CLICK HERE TO READ: KIA MOTORS TO INVEST RS
7072 CRORE IN PLANT IN ANDHRA PRADESH
The Kia dealer road show will enable
prospective dealer partners the opportunity to meet executives from Kia Motors
India and learn more about the cars due on sale in India from 2019. Dealers
attending each event in the road show calendar will also learn about Kia’s
business strategy and the company’s plans for establishing its new Indian
The Kia dealer road show will
visit four of India’s largest cities: Delhi (JW Marriott Aerocity, 8-9 August),
Mumbai (ITC Maratha, 16-17 August), Bangalore (Hotel Taj West End, 23-24
August) and Kolkata (Taj Bengal, 1 September). Most importantly, Kia Motors
India has officially launched its website www.kia.com on July 26th, 2017. For
partnering with Kia Motors India, dealers can register for the roadshow at
Yong S. Kim, Head of Sales
& Marketing, Kia Motors India, commented: “India ranks very high in our
list of priorities and Kia Motors India is looking for dealers who want to be
leaders – passionate and talented businesses who want to grow and succeed in
partnership with the brand. India is a unique market, and it’s important to Kia
that we learn from those who have a deep understanding of local buyers and
their needs. Like other regions where Kia already has a presence, we will offer
Indian customers the highest levels of satisfaction. Our dealer partners hold
the key to achieving this aim.”
“There is no clearer sign of our
commitment to the Indian market than the establishment of our new manufacturing
facility in Andhra Pradesh. This new facility will be able to produce up to
300,000 new cars each year, with a range of vehicles built exclusively for the
Indian market. Worldwide demand for Kia cars is growing, and combined with the
start of sales in India, the new facility marks our latest step in becoming a
leading global car manufacturer.”
In April, Kia signed a memorandum
of understanding (MOU) with the State Government of Andhra Pradesh, India to
build a new manufacturing facility in Anantapur District. Kia’s first
production facility in the country represents a US$1.1 billion investment in
India, and construction is due to commence during Q4 2017. When series
production commences in the second half of 2019, Kia plans to produce a
strategic compact sedan and compact SUV especially for the Indian market.
The site occupies 23 million
square feet (2.16 km2 / 536 acres) and will incorporate facilities for
stamping, welding, painting and assembly. It will also be home to numerous
supplier companies’ facilities.
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