on September 1, 2020, Atum1.0 e-bike comes with a base price of Rs. 50,000. It
has a sturdy build and a retro, vintage design. Since its launch, the Company
has received over 400 bookings from across the length and breadth of India
including Mumbai, Delhi, Hyderabad, Kolkata, Chennai, and Bengaluru apart from
other towns and cities.
is powered by a portable lithium-ion battery pack, that charges in just under 4
hours, Atum 1.0 offers a range of 100 kmph in a single charge. The electric
bike comes with a 1-year battery warranty and is available in a wide range of
colours. With the design successfully tested, over varying and extreme
conditions, the final product, which has a premium café racer feel to it, has
been developed using indigenous parts.
1.0 is manufactured at a greenfield manufacturing facility located in Telangana
which has the capacity to manufacture 15000 e-bikes annually. Atum 1.0 is
approved, as a low-speed bike, by the International Centre for Automotive
Technology (ICAT) which makes it ready for commercial use. Additionally, Atum
1.0 does not need a registration and the person driving it does not need a
license. Atum 1.0 comes with a lightweight portable battery pack of 6 kgs. It
is easy to carry design allows the users to charge it anywhere using a normal
3-pin socket. Atum 1.0 can cover 100 kilometers in a single charge. It is very
cost-effective to operate as it consumes around 1 unit per charge, which
translates to Rs. 7-10 per day (for 100 kilometers) as compared to the
traditional ICE bikes, which cost almost Rs. 80-100 a day (for 100 kilometers).
USP of Atumobile1.0 is its design which is completely proprietary and has been
built in-house from scratch. The electric bike, with its range of features such
as 20X4 fat-bike tyres to conquer any road; comfortable seat height with one of
the best-in-class ground clearance; long lasting Batteries with 2 years
warranty and a range of 100 kms in a single charge; and, a complete digital display
incorporating LED headlight, indicators & taillight, is already being
considered as the new benchmark for the Indian e-bike segment.