TVS Motor Company Ltd has beaten Hero MotoCorp Ltd. in terms of
domestic sales of scooters in Q1 of FY 18. Hero previously held second spot in
terms of scooter sales volumes but TVS has managed to sell more units in the
first quarter of this financial year thus becoming the second most sold brand
of scooters in India.
While Hero sold 2,09,790 units in the quarter April-June 2017, TVS
sold 2,12,999 units. Hero recorded a drop in sales of 0.51pc over last year's
sales figures in Q1, TVS on the other hand recorded a jump of 30.63pc in
domestic sales in the same period. Going strictly by units sold, TVS
contributed 15.11pc of the total volumes while the sales of Hero scooters made
up 12.73pc in Q1.
TVS retails models like the Jupiter, Zest and Wego which are quite
popular and offer a host of handy features to customers. The Jupiter being one
of their more popular products offers a lot of convenience and safety features
to consumers. It gets features like AHO (Automatic Headlamp On), Sync braking
which comes in as standard, external fuel filling and a lot more.
Hero on the other hand is offering models like the Pleasure, Maestro
and Duet. Their models also get handy convenience and safety functions.
Features like integrated braking, AHO, boot light and USB charging do add a lot
of value to their products. TVS has managed to sell a few more units in Q1 thus
assuming second spot in terms of domestic sales.
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