India Yamaha Motor Pvt. Ltd.
unveiled an all new scooter “Cygnus Ray-ZR” for the Indian market and put on
display one of the most exciting and innovative collection of products at the
Yamaha pavilion. The theme of the Yamaha pavilion this year focuses on connecting
with the youth to bring out the essence of the brand – “We Are Young”.
The Cygnus Ray-ZR, is the
latest addition to Yamaha’s line of two-wheeler products. Developed around the
concept of a ‘Next-Generation Real Man’s Scooter’, the Cygnus Ray-ZR is high on
style and bravura. This product includes a design with a fresh look and
characterized by the sense of dynamism. The company unveiled the front disk
The new “Cygnus Ray-ZR”
scooter is powered by an air-cooled 4-stroke, SOHC, 2-valve 113cc “BLUE CORE”
engine with a continuously variable transmission (CVT) unit. It features a
lightweight body (103 kg) with glamorous design and offers user-friendliness.
The main features also include 1) an engine with high combustion efficiency to
offer among the best fuel efficiency in its class 2) The disk brake version
features cast aluminum wheels 3) Plenty of storage space (21-litre capacity
under seat storage) 4) Newly designed instrument cluster with excellent
readability, even at night. The Cygnus Ray-ZR will also have another variant
with drum brakes. Both the variants will come in 2 eye-catching colors each to
satisfy the needs of trend-conscious young riders.
Commenting on the occasion,
Masaki Asano, Managing Director, Yamaha Motor India Sales Pvt. Ltd. said, “As
an exclusive and trusted brand, we are excited to showcase Yamaha’s innovation
in technology and style. As we unveil our Next Generation scooter the Cygnus
Ray-ZR, we want people to notice our new unique styling especially designed for
young Indian men. The Indian scooter market is going through a great phase
constituting almost 30% of the two-wheeler market and we at Yamaha are
committed towards offering our customers a perfect mix of style and technology.
India is a very important market for Yamaha and we will continue to invest in
innovation and expansion.”
Roy Kurian, VP-Sales &
Marketing, Yamaha Motor India Sales Pvt. Ltd. added, “India is one of the
world’s largest two wheeler markets and the scooter segment has managed to
contribute strongly over the last few years. The unveiling of the new Cygnus
Ray-ZR is a very significant step in our efforts to consolidate our position in
the fast growing Indian scooter market. Our customers received the existing Ray
Z with tremendous excitement and I am confident that our latest offering will
generate similar response. The unveiling of the new Cygnus Ray-ZR specifically
targeting male users gives Yamaha a stronger scooter lineup to expand and
increase in sales.”
Source: India Yamaha
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