Honda Motorcycle & Scooter
India Pvt. Ltd. (HMSI) announced an aggressive and ambitious roadmap for India
at the 13th Auto Expo 2016 with six new models led by Navi. Targeted at the youth, Navi is the first 100pc
Honda R&D India model – from concept development to commercial production. The
bike has been priced at Rs 39,500 (Ex-showroom price, Delhi). The delivery of
NAVI will start from April, 2016 onwards.
Navi’s unconventional design
is its uniqueness – a concept is very mechanical & clean. In its standard
form, the design statement is Fun To See and pure Fun To Ride. Providing
endless possibilities in expression & Customisation for the young customers
- Navi is designed in such a way, that it opens up a significant opportunity to
modify & customise it to suit ones taste. Honda dealerships will provide a
totally new environment and FUNtastic experience to the youngsters with a
vibrant range of customised parts inside the showroom.
The standard Navi will come in
5 colour options – Patriot Red, Hopper Green, Shasta White, Sparky Orange and
Taking forward Honda’s
marketing initiative in the digital world, an exclusive android mobile booking
application ‘NAVI’ was launched especially for the generation hooked to social
media. The application can be downloaded from Google Play store by searching
for ‘NAVI’ in the search bar and then installing it.
One can book their Navi through
the android application and enter the fun world of Honda.
Takahiro Hachigo, President,
CEO & Representative Director, Honda Motor Co., Ltd., Japan, said, “Honda
met a total of 17.1 million two-wheeler customers across the globe last year.
India, with its fast growing economy, is the largest two-wheeler market in the
world and our Indian operation became the largest volume contributor to Honda’s
global production in 2015. I would like to re-iterate here that India is one of
our priority markets, where we have strong intention to grow further. Honda’s
fourth two-wheeler plant in Gujarat will be ready to commence its operation
soon, and our operations here in this country further deliver lots of joy and
Giving insight on the spirit
of Honda to always build a new value across the world Keita Muramatsu,
President & CEO- Honda Motorcycle & Scooter India Pvt. Ltd. said, “2016
will be the historic year for Honda. Led by increased capacity with 4th plant,
we will cross the threshold of 5 million two-wheeler sales in India for the
first time. More importantly, we are confident that Honda’s 6 new models led by
NAVI will reinvent 2wheeler mobility in India. With the NAVI, the game is ON
and Young India is going to play with their two wheels like never before.”
Elaborating on the origin of
NAVI and how this fun revolution will change the way India rides on two-wheels,
Yadvinder Singh Guleria, Senior Vice President – Sales & Marketing, Honda
Motorcycle & Scooter India Pvt. Ltd, said:
“With India having the world’s youngest population, it is imperative for
Brand Honda to connect with the youth. NAVI will take forward Honda’s Fun DNA
in India. From business point of view, almost 70pc of 2wheelers sold in the
country today have engine displacement upto 110cc. However most of the models
here, irrespective of their segment - Motorcycle or Scooter - are lookalike
without much differentiation in specs or features. Considering the potential
& moving away from the Syndrome of Sameness, Honda R&D India challenged
to create “New additional Value for India” – NAVI.”
CRF1000L Africa Twin
The overwhelming success of
CBR 650F has paved the way for launch of Honda’s next higher displacement “Make
in India” model. The CRF1000L Africa Twin, undoubtedly is one of the world’s
most celebrated adventure motorcycle which has proved its mettle in the world’s
toughest race – The Dakar rally.
With the concept of
“Adventuring across open country”, Honda designers set out to create a big
adventure model that would perform exceptionally well off-road yet be
convenient for everyday riding. Offering outstanding traction, the newly
developed 998cc engine is a compact liquid-cooled, 4-stroke, 8-valve, parallel
twin with a 2700 crank. The lightweight steel semi-double frame helps the bike
deliver excellent cruising performance off-road and nimble, stable handling on
Continuing to evolve and
deliver superior value to Indian customers, Honda also showcased the new 2016
editions of its four current models.
New CB Unicorn 160 will now be
available with more aggressive sporty styling (body colour side panels, grab
rails) and an additional ultra-modern Matt Grey colour for the style
Honda’s most affordable
motorcycle in India – the 2016 edition of CD 110 Dream will now come in a new
additional variant - the CD 110 Dream Deluxe with self-start. Increasing the
attractiveness will be the new colour (Black with Green Stripes) and Honda red
coloured logo on the engine.
Also delighting customers will
be the new 2016 edition of Dream Neo with refreshing new body graphics premium
chrome muffler protector and 3D wing mark emblem.
Honda’s youthful moto-scooter
Dio too will get a stylish makeover in the new matt grey colour option with 3D
CB Unicorn 150: An icon returns on public demand
With a history of delighting
over 13 lac customers, a legacy product is set to make its return on Indian
roads. Chased with irresistible customer demand, Honda is bringing back its
best-seller 150cc motorcycle CB Unicorn. Together, the trio of CB Unicorn, CB
Unicorn 160 and new CB Hornet 160R shall lead to Honda gaining a strong
foothold in the premium segment.
At the Auto Expo 2016, Honda
also gave a glimpse into the future with its 4 sporty and Fun concept models.
NEOWING – Global concept showcased in India
Delivering sporty, lean
cruising with big bike-style cornering and a stable ride feel, this 3-wheel
sport hybrid with a 4 cylinder petrol engine is like nothing before!
The NEOWING combines the
mechanical appeal of a motorcycle with advanced, futuristic styling. With a
view to helping more people enjoy the thrill of an open vehicle and active
riding, this concept model looks to the future while adding a new kind of
EV-Cub Concept – Global concept showcased in India
The EV Cub Concept is a
short-distance personal commuter by Honda aiming to be environmentally
friendly, loved by all and lifestyle-enriching, while maintaining the spirit of
the original Super Cub in being an easy to handle, economical motorcycle.
By positioning the battery’s
weight low in center of the bike, mounting and dismounting is easy for the
rider, and bike is easy to handle mass concentration and a low center of
gravity. A plug within the leg shield allows easy recharging from household
Indian R&D flexes its muscles
Spearheading innovation from
India is Project CX-02 - the Second concept model fully developed by Honda
R&D India at Technical center, Manesar. (CX for Concept Cross and 02 for
second design model by HRID for India).
With this model, the styling
design team at HRID has responded to emerging need of urban Indian youth
enjoying global exposure. CX-02 has more
of everything… looks, style & aggression to take on any challenge.
Source: Honda Motorcycle & Scooter India Ltd
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