No stopping the Honda Activa; Wah, Activah, wah!

There is no stopping the juggernaut that goes by the name of Honda Activa. This scooter from Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) has set a new record. Honda’s iconic Activa has emerged as the No. 1 selling two-wheeler model in India in 12 months in March’15.

Honda’s Activa domestic sales stood at 207,270 units in March’15 - leading with a clear margin.  Activa continues to exponentially gain acceptance as the most preferred choice of 2-wheeler for commuting in India, said a HMSI press note..

Besides, the Activa is the only Automatic scooter (ATSC) to feature among the Top 10 selling 2wheelers of India in FY’14-15. Among the Top 10 selling 2wheelers of India in FY’2014-15, Activa reigns supreme as both the ‘Highest volume Gainer’ adding 5.04 lakh incremental units and ‘Highest percentage gainer’ gaining 30pc sales volumes.

Highlighting the growing trend towards scooters in India, Yadvinder S. Guleria- Senior Vice President, Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “This achievement is more significant since Activa (an ATSC) has displaced a motorcycle for numero uno position in Indian 2- wheeler industry. In the journey of becoming India’s No.1 selling 2Wheeler, Activa has broken the glass ceiling as the only ATSC to feature in top 10 selling two-wheelers in India.  Today, Activa is not only a market leader but more importantly the growth driver of ATSC segment growing a stellar 30pc and surpasses the ATSC segment growth of 25pc in FY’2014-15.”    What do we say to that? “Wah, Activah, wah!”