Commenting following the announcement, Dr. Frank-Steffen Walliser, Chairman and CEO of Bentley Motors, said: “Today’s updates to our Beyond100+ strategy reaffirm Bentley’s commitment to progress — responsibly and sustainably. We are evolving our product cadence to reflect the realities of a changing world and a dynamic marketplace. By extending introducing new internal combustion engined models, and offering hybrid powertrains until at least 2035, we are ensuring that every Bentley customer can continue to experience the full breadth of our performance and craftsmanship.
“Our first fully electric Bentley, the world’s first true Luxury Urban SUV, represents a bold step forward, it embodies our vision for sustainable luxury and technological excellence. With industry-leading charging capability and unmistakable Bentley character and design, it marks the beginning of an exciting new era for our brand - a future defined by innovation, craftsmanship, and sustainability.”
Beyond100+ also endures a fundamental reinvention of the Crewe manufacturing infrastructure, and helps secure Bentley’s future at Crewe for the next generation of products and colleagues.
The company has already made enormous strides in reinventing the historic Crewe site, creating an industry-leading certified carbon neutral facility, and as the oldest building, named A1, prepares to assemble Bentley’s first electric car, the Dream Factory is closer to nearing completion.
The largest self-funded site investment programme in Bentley’s history continues with a new state-of-the-art Paint Shop due to open in 2026. This follows a new Design Centre and Integrated Logistics Centre, both opened earlier this year, transforming an 87-year-old site for a new age of electrification, and a new benchmark in next generation, digital, flexible and high-value manufacturing operations.