Maruti Suzuki Fronx SUV from Nexa has become India’s fastest passenger vehicle to achieve 1 lakh sales milestone since launch, in just 10 months, setting a new industry benchmark. The Fronx was unveiled globally at the Auto Expo 2023 and launched on April 24, 2023.
Shashank Srivastava, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India Limited, said, “Fronx was strategically added to our portfolio to address the growing demand for another Compact SUV that blends distinctive design with a captivating driving experience. Achieving 1 lakh sales in just 10 months demonstrates the exceptional connection Fronx has found with our customers. The Fronx has been instrumental in more than doubling Maruti Suzuki's SUV segment share to 19.7% in CY2023 from 10.4% in 2022.”
“Offering a complete package of modern design, a tech-loaded premium persona, and multiple powertrain options, the Fronx has also gained immense popularity amongst buyers who want to stand out with their unique choices. We extend our heartfelt gratitude to our customers for their constant support and are confident that Fronx will continue to spread the joy of mobility,” he added.
The automatic variants of the Fronx contributed to 24% of sales, signalling a growing inclination towards clutch-less transmission options. Maruti Suzuki Fronx also witnessed considerable demand for the 1.0L turbo Boosterjet engine from those seeking a spirited driving experience. Additionally, the recently introduced S-CNG option caters to the needs of those looking for a fuel-efficient and eco-friendly SUV, offering a best-in-class fuel-efficiency of 28.51 km/kg.
The company has initiated exports of the Fronx for Latin America, the Middle East, and South-East Asian markets. So far, the company has exported over 9000 units of the Fronx.
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