Motor Company announced the roll out of 100,000 unit of BMW Motorrad’s 310cc
series of motorcycles. The motorcycle was rolled out from the TVS Motor’s Hosur
facility by KN Radhakrishnan, Director & CEO, TVS Motor Company and Rainer
Baumel, Head of Products, 1-, 2-Cylinder and Urban Mobility, BMW Motorrad.
2013, TVS Motor Company and BMW Motorrad signed a cooperation agreement to
develop and produce sub-500cc motorcycles for the global market. This strategic partnership has introduced
three products on the 310cc platform, namely BMW G 310 R, BMW 310 GS and TVS
Motor Company’s TVS Apache RR 310.All three products are manufactured at the
TVS Motor Company’s Hosur facility.
on this milestone, KN Radhakrishnan, Director & CEO, TVS Motor Company,
said, “We are delighted to achieve a historic milestone in our journey with BMW
Motorrad today. This achievement is a
strong testimony to the success of our eight-year partnership, which has
created a common learning platform for both companies.Our partnership has been
truly exceptional for creating aspirational products made for the global
market.We are proud to be a part of this journey and look forward to continuing
the partnership with BMW Motorrad.”
Schramm, Head of BMW Motorrad, said, “Our strong synergies with TVS Motor
Company have led to the development of impressive offerings in the Sub-500cc
segment. Since their launch, both BMW G 310 R and BMW G 310 GS single-cylinder
models continue to enjoy unrivalled popularity. With the roll out of the
100,000 unit of BMW Motorrad’s 310cc series, these two agile all-rounders are
an integral part of BMW Motorrad’s success story. We look forward to the future
of our cooperation with TVS Motor Company.”
Motor Company’s Hosur manufacturing plant produces around 10 per cent of BMW
Motorrad’s volumes globally. The BMW Motorrad models – BMW G 310 R and BMW 310
GS are now available in 120 countries.
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