Mercedes-Benz India rolled-out the all-new S-Class from the assembly lines of its state-of-art production facility in Chakan, Pune. The S 350 d model is priced at Rs. 1.57crore and the S 450 4Matic at Rs. 1.62 crore.
The ‘Made in India’ all-new S-Class was rolled-out of the company’s assembly lines by Martin Schwenk, Managing Director and CEO, and Piyush Arora, Executive Director, Operations, Mercedes-Benz India and will be available for ordering across all Mercedes-Benz franchise partners across the country and on Mercedes-Benz India’s e-commerce channel (www.shop.mercedes-benz.co.in)
Top 12 highlights of the New S-Class 350 d
and 450 4MATIC:
Seamless Door Handles: These door handles are electrically extended when the
driver approaches, or the outer surface of the door handle is touched
NTG7 MBUX (Mercedes-Benz User Experience) debuts in the new S-Class. It sets
new standard as the interface between the driver, passengers and the vehicle,
with five screens on board. The computing power of MBUX has increased by 50%
compared to the system in the earlier generation. Additionally, the MBUX
Interior voice assistant “Hey Mercedes” can be controlled from the rear seats
in the new S-Class.
OLED Head Unit: The all-new portrait OLED head unit now provides a 64% larger
screen area in high resolution providing an enriched and intuitive User
Interface. The car also has a redesigned new instrument cluster of 12.3”
New Rear MBUX touch tablet in the center console in addition to the MBUX RSES
Personalization with Mercedes me connect: Alongside the classic entry of a PIN,
a new authentication method ensures a high level of security. Fingerprint and
voice recognition are now combined. This allows instant access to individual
profile settings the moment you get inside
With Digital Lights you can experience ideal lighting conditions – optimally
adjusted to other road users and the surrounding conditions.
Leather interiors in new three different shades of offering in waterfall
Rear massage seats functionality provide the best comfort levels and 10
different massage programs to choose from.
Front seat kinetics are provided for tireless long drives
The Burmester 3D surround sound systemwith total output of 710 Watts.
Sophisticated vehicle noise compensation (VNC) adjusts music and sound
dynamically to driving conditions.
multi-twin-spoke light-alloy wheels aerodynamically optimized, painted in black
with a high-sheen finish, with 255/45 R 19 tyres on 8.5J x 19 ET31.5 wheels.
With safety always on top, the new S-Class now also has the Driving Assistance
Package 5.0, latest generation the with new and improved functions
highlights of the ‘Made in India, for India’ S-Class:
More than 80 control units: More than 80 control units are electronically
tested and initialized using state-of-art mobile testers in the New S-Class
Use of ML and AI in enhancing testing systems: The diagnosis system in the
S-Class is used for detecting unusual behaviour of the electronic systems with
the help of well- developed algorithms that simulate customer behaviour. These
algorithms are being enhanced continuously using machine learning and artificial
intelligence techniques for robust testing systems
Contactless Wheel Alignment Process: To enrich driving experience, contactless
wheel alignment process is now introduced which guarantees automatic wheel
alignment and ride height calibration for the AIRMATIC suspension systems.
Thereby providing the customers with seamless transition between economy,
comfort or sports suspensions
New assembly process for the seamless door handles: The seamless door handles
are a key attraction of the new S-Class. A completely new assembly process for
seamless door handle fitment has been developed for ensuring enhanced customer
comfort & aerodynamics of the car
and new technology used in New S-Class production
Use of new generation gluing robots: A new generation of gluing robots is now
used which ensures a quick assembly process in addition to ensuring air-tight
joints between the glass and the metal body parts, which results in quieter
cabin with superior comfort and adds to the safety
New compact VIN engraving machine: This ensures security & easy
accessibility to the customer
Lesser NVH: New standards in drive train assembly and their marriage with the
passenger cabin have been implemented for the first time, resulting in lesser
vibrations and noise during driving
New braking system:The new braking system now provides faster reaction to the
press of the pedal. This has been made possible with the aid of a new
technology filling system that entails vacuum based filling & testing
process, which are controlled with a closed loop electronic feedback system.
The subsequent dynamometer brake test simulates customer behaviour at multiple
rpms and torques to ensure that the vehicle responds quickly and safely in all
MERCEDES-BENZ Q3 2021 SALES MOMENTUM:
Meanwhile, Mercedes-Benz India continued its strong sales momentum in Q3 2021,
backed by a strong product portfolio and resurgent customer sentiment; delivers
4101 new cars to customers.
company crossed the CY 2020 sales volumes in Jan-Sep 2021 period, with a strong
sales performance comprising 8958 units (5007 units: Jan-Sep 2020; +79%). It
witnessed a 99% sales growth in Q3 2021 with 4101
units delivered (Q3 2020: 2060; +99%).
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