Motor Co. has announced Guillaume Cartier as its new Chairperson for the
Africa, Middle East, India, Europe and Oceania (AMIEO) region. Effective April
1, 2021, Cartier will lead all Nissan
operations in the region, which covers more than 140 markets across four
continents with a population of around 3.8 billion people, representing more
than 30% of global vehicle sales.
over 25 years’ experience at Nissan and in the Alliance in global and regional
leadership positions, Cartier will lead the new region as the Nissan NEXT
transformation plan continues to gather pace and with key models in Europe
including Qashqai and Ariya launching soon, and as the brand continues to grow
in the AMIO markets, thanks to a powerful vehicle line-up ranging from the
iconic Patrol to the recently launched Magnite in India.
said: “I am thrilled to be leading this culturally rich and diverse region into
a period of unprecedented change for the automotive industry, and with a
refreshed range of Nissan models and technologies coming to the market.
new period of sustainable growth is beginning for Nissan, as we continue to
progress the Nissan NEXT transformation plan, accelerating our journey towards
a fully electrified line-up in Europe by 2023, and bringing our enhanced
product line-up to our growing loyal customer base in Africa, the Middle East,
India and Oceania.”
Vice-Chairperson of the AMIEO region and AMI President, Cartier first joined
Nissan in 1995 as after-sales manager and went on to hold a number of senior
management positions in the Alliance, including AMI Chairperson, head of the
Global Datsun Business Unit, Executive Officer and Senior Vice President for
Mitsubishi Motors, and Senior Vice President for Sales and Marketing in Europe.
Cartier will report to vice-chief performance officer and chief quality
officer, Christian Vandenhende.
will replace Gianluca De Ficchy, who served for three years as Chairperson of
Nissan Europe and latterly of the expanded AMIEO region. De Ficchy takes on a
new senior role within the Alliance which is a subject of a separate release.