CEAT Ltd has launched its new range of Gripp X3 – Everlasting Grip
tyres for the motorcycle segment in India. These newly launched range of tyre with
‘Everlasting Grip’ with the help of Dual Compound Technology, delivers the same level of grip on the road, throughout
its lifetime. Whether the tyre is new, partially worn out or old, the traction
of the tyre on the road remains the same. Initially the CEAT Gripp X3 will be
available for 100 – 125cc motorcycles and soon be available for 150cc+ bikes.
Designed to provide a safer riding experience to the bike
rider, the tread area of the CEAT Gripp X3, features dual rubber compound which
ensures, despite the tread wear, the tyre continues to grip the road with the
same effectiveness as that of the new tyre. This Everlasting Grip action is
effective even up to 80% tyre wear, thus providing complete confidence and
safety to the rider throughout the lifetime of the tyre.
Commenting on the launch, Nitish Bajaj, Sr. Vice-President, Marketing,
CEAT Ltd said “We are pleased to announce the launch of CEAT Gripp X3 –
Everlasting Grip Tyres in India. With these tyres, we hope to create a new
benchmark in the motorcycle tyre space. CEAT has once again delivered on its
vision of making mobility safer and smarter every day, through Gripp X3. Gripp
X3 effectively addresses the consumer pain point of reduced tyre grip as the
tyre wears out and becomes old. With the Everlasting Grip feature, the rider can
now remain confident of riding on varied road terrains, no matter how new or
old his tyre is. With an exceptional long lasting grip, we are sure the new
range of Gripp X3 tyres will become the first choice for the consumers seeking
superior grip that lasts a long time.”
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