Photo Caption: Aston Rapide S. Picture for representation purpose only
multinational internet technology company, has partnered with luxury sports car
brand Aston Martin to develop a production version of the Aston Martin RapidE
electric vehicle concept. As a part of this partnership, LeEco will closely
work with Aston Martin to develop the first electronic car that will be based
on Aston’s Rapid S model, thereby adding a range of next-generation connected
electric vehicles on behalf of LeEco, Aston Martin, and Faraday Future.
Utilising the best technologies from the company’s portfolio, RapidE electric
vehicle will be in the market by 2018.
In January 2016, LeEco had globally revealed
the first results of their partnership with Aston Martin by incorporating LeEco
internet of the vehicle system in Rapide S. Providing consumers with the most
innovative products that offer best in class experiences, LeEco also have their
plans for launching a range of new electric vehicles during the second half of
Commenting on the signing of the MOU, Ding Lei, co-founder and global vice chairman
of SEE Plan, said, “Signing of this MOU ushers a new phase of the
collaborations between Aston Martin and LeEco. LeEco’s SEE Plan is dedicated to
build electric, smart, connected and socialized cars. We have been targeting
the highest standard in the auto industry in terms of design, R&D and
manufacturing of our electric cars. We hope that, by strengthening
collaborations with Aston Martin, our future models will provide premium
qualities and delicate arts and crafts as good as those of Aston Martin.”
Aston Martin CEO, Dr Andy Palmer, said: “Aston
Martin are dedicated to developing a range of low- and zero-emission cars. We have been encouraged by the project speed
and technical depth shown by Letv in the development of the RapidE concept
towards full production. Bringing the RapidE to market by 2018 is an important
milestone for both companies.”
formerly known as Letv, is a global pioneering internet and technology company
with multiple internet ecosystems across content, devices, applications and
platforms. Founded in November 2004 by Jia Yueting and Liu Hong, LeEco employs
nearly 10,000 people and is the world’s first video company to go public with a
market capitalization of more than $12 billion USD. Headquartered in Beijing,
China, it has regional headquarters in Hong Kong, Los Angeles and Silicon
disruptive innovation as the guiding principle, LeEco is engaged in myriad
businesses, spanning Internet TV, video production and distribution, smart
gadgets and large-screen applications to e-commerce, eco-agriculture and
connected super-electric cars. The
company also has one of the world's largest content libraries which includes
movies, TV dramas, entertainment shows, sports and music, which can be viewed
on LeEco devices like Superphones and Super TVs. Breaking the barriers of
innovation, LeEco provides personalised products and services for an enhanced
user experience at disruptive prices.
Source: LeEco http://www.leeco.com/
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