ICML rolls out Extreme in Hyderabad

International Cars & Motors Ltd. (ICML), the group company of Sonalika introduced its high-end, new version MUV – Extreme in the competitive market of Southern India, launching it in Hyderabad. ICML has entered the market in association with Cromo Automotive, one of their authorised dealers in Andhra Pradesh region. Available in three variants in the category LD, SD and VD trims the vehicle has also a new age aerospace steering wheel for smooth and effortless driving. The Extreme is available in both single AC as well as triple row AC models with its price starting from Rs 5.88 lakh, ex-showroom. The latest version of Extreme offers plush luxuriant interior along with being India’s most advanced, most powerful, most fuel efficient MUV in its class. Extreme comes with DI as well as CRDFi 2000cc diesel engine. The DI with inline four-cylinder direct injection intercooled turbocharged engine, cranking the maximum power of 100bhp@3600rpm with a maximum torque of 240Nm@2500rpm and CRDFi engine with inline four cylinder common rail direct injection intercooled turbocharged engine cranking the maximum power of 120bhp@4000 rpm with a maximum torque 285Nm@4000 rpm With its great pick up of 0-100 km in 16.5 secs, Extreme has maximum cruising speed of 160 Km/hr. Extreme is the most fuel-efficient vehicle in its category. Addressing the media persons during the occasion Akshay Sangwan, Head Corporate, ICML, said, “After the successful launch of new version of Extreme in other part of India, our current focus is Southern India, where we are launching the vehicle in association with Cromo Automotive, one of our authorised dealers in the Andhra Pradesh.” Gaurav Saxena, Director, Sales and Marketing ICML, also spoke on the occasion and talked about reach to the customer in Andhra Pradesh with 5 authorised dealerships located in strategic locations to take care of Sales, Service and Spare Parts in the region. Detailing on the features of Extreme, Sangwan said, “We have kept each detail in the focus, choosing the best material for design and styling. In order to facilitate our interior designing, we have also installed a new plant for plastic manufacturing ensuring no compromise on the quality.”