Pvt. Ltd (BRPL)., part of the Bohra Group that has been in existence since 1924
and has presence in diverse activities including car dealership and education
institutes has entered into a technical collaboration with Hiroshima Kasei Ltd,
(HKL) of Japan. The collaboration is for manufacturing of automotive cabin
sealing systems. The Japanese company will support BRPL with the design,
development and execution of dynamic sealing solutions for the automotive
Further, the Japanese
company will also work with the Indian partner to target OEMs in the growing
automotive market. Among its list of prominent OEMs that look up to HKL as a preferred
supplier of automotive cabin sealing systems, are Japanese car manufacturers
like Mitsubishi Car, Daihatsu and Nissan. HKL components are also supplied to
motorcycle manufacturers like Suzuki, Honda and Yamaha.
confident that with this collaboration, its product portfolio could easily
address the needs of small car manufacturers in India.
(Director, Industrial Materials Division) of HKL said, “We are pleased to be
present in India in collaboration with Bohra Rubber Pvt. Ltd. to serve one of
the fastest growing automotive markets in the world. It adds to our active
presence in South Korea, USA, China, Thailand and Indonesia and further expands
our strong global footprint. This alliance allows us to bring our state of the
art patented technologies like APS to the demanding India customer. With
presence in the fastest growing markets in the world we are in a position to
cater to growing number of customers with our state of the art technologies".Bohra
Rubber has extensive presence in the Indian OEMs, and has required
infrastructure and culture to be able to serve the ever demanding OEMs and we
are excited to work with and grow alongside them with Indian OEM
Pvt. Ltd has its main plant in Faridabad and JIT warehouses in Chennai.
Shailendra Bohra, Director (Marketing & International Trade), Bohra Rubber
Pvt. Ltd. said that the Indian customer has a distinct preference for Japanese
automotive manufacturers. “We would use our relationship Hiroshima Kasei to
jointly target the Japanese OEMs active in India. At present we are targeting
business with Honda, Nissan, Maruti, VECV and the likes and initial response
has been encouraging for us. In the near future we plan to set up secondary
facility closer to the customers with mother plant at Faridabad serving as the
mother plant,” he said.
Source: Bohra Rubber
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