The Audi Group delivered around 1.575 million cars of the Audi brand globally in 2013. The Ingolstadt (Germany) carmaker achieved new record sales and reached the target that it had set itself for 2015 – more than 1.5 million deliveries – two years earlier than planned. The group also increased its revenue to Euros 49.9 billion (Rs 4,22,610 crore approx) and recorded an operating profit of more than Euros 5 billion.
The company will be investing around Euros 22 billion between now and 2018 in innovations and new technologies as well as in expanding its worldwide manufacturing structures. In Germany alone, this year the brand with the four rings will be taking on 1,500 new employees and offering apprenticeships to 750 young people.
Having launched 15 new models and derivative versions in 2013, the brand with the four rings will be launching 17 new cars in 2014 alone.
A two-stage side airbag from ZF Lifetec uses the milliseconds before an unavoidable crash to build up valuable distance and better protect the occupants.
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