One of America's legendary pickup trucks, and the biggest seller in the USA, is now blazing the pioneer trail in lighting thanks to Osram, leading light manufacturer from Germany. The 2015 model of the Ford F-150 will be the world's first pickup on the market with a complete LED forward lighting solution from Osram, according to a company statement.
"We are proud to be supplying the complete LED module for the world's first LED headlamps on the Ford F-150 as standard, once more underlining our leading position on the automotive lighting market", said Hans-Joachim Schwabe, CEO of the Specialty Lighting Division at Osram. This innovative lighting system comprises dipped beam and high beam, turn indicators, parking light and control module. In terms of its performance, life expectancy and design it is guaranteed to catch the eye and make the Ford pickup stand out from its competitors.
The LED forward lighting solution meet all the requirements in terms of robustness and durability and are extremely resistant to shocks and vibrations – an important factor for a vehicle which is also used off-road. What's more, the LED headlamps consumer far less energy than conventional lighting technologies and their light colour is very similar to that of natural daylight. The LEDs also compare very favourably with conventional halogen technology in terms of their light output.
In close cooperation with the US headlight manufacturer Flex-N-Gate, Osram has given the front of the vehicle a completely new look. The LED front lights, in which LEDs from Osram's subsidiary Osram Opto Semiconductors are installed, give the F150 a unique and unmistakable appearance which blends perfectly with the styling of the whole vehicle. The complete LED lighting solution is assembled at Osram's Hillsboro plant in New Hampshire (USA).
Source: Osram
Picture courtesy: Ford
Harman Kardon has launched its Fit Speaker Series in India, a new collection of premium in-car speakers designed to enhance driving experiences with high-fidelity sound and cutting-edge technology.
Dolby Laboratories, a global leader in immersive entertainment experiences, and Mahindra & Mahindra announced the debut of Dolby Atmos in the Mahindra Thar Roxx AX7L variant.
Park+ Research Labs, India's only digital-first, data-driven survey platform, announced key findings from its latest city-focused survey.