Consistently setting benchmarks in the Indian automobile industry, Maruti Suzuki Alto has reached an enviable milestone of 40 lakh cumulative sales. Alto is the preferred choice of Indian car buyers with 76% of Alto customers choosing it as their first car.
Speaking on the success, Shashank Srivastava, Executive Director (Marketing & Sales), Maruti Suzuki India Limited, noted, “Alto has been ranked as the No.1 selling car in India for 16th year in a row and we are immensely proud to announce another remarkable milestone of 40 lakh cumulative sales. This has become a sales record never achieved by any other Indian car.”
Alto is India’s first entry level car to become BS6 compliant coupled with the latest crash and pedestrian safety regulation. With the dynamic new aero edge design and latest safety features, Alto provides a memorable ownership experience to customers. It offers a fuel efficiency of 22.05 km/l for Petrol and 31.56 km/kg for CNG.
Harman Kardon has launched its Fit Speaker Series in India, a new collection of premium in-car speakers designed to enhance driving experiences with high-fidelity sound and cutting-edge technology.
Dolby Laboratories, a global leader in immersive entertainment experiences, and Mahindra & Mahindra announced the debut of Dolby Atmos in the Mahindra Thar Roxx AX7L variant.
Park+ Research Labs, India's only digital-first, data-driven survey platform, announced key findings from its latest city-focused survey.