Automall India Limited (SAMIL) which is backed by Shriram Group & CarTrade,
has acquired BlueJack, an online car selling portal in a bid to accelerate its offline auction market
position with online used car sales.
Automal With On-boarding the online car auction
technology and team at an undisclosed amount will be able to address the growing need of the market, At
present 70 lakh used cars are being sold in India every year valuing the market
at over Rs 50,000 crore in 2022. With this acquisition, Shriram Automall
targets to transact yearly over 1.2 million vehicles worth more than Rs. 30,000
with Shriram Automall’s physical & online bidding platforms, pan India 10
million+ customers of SAMIL & its affiliates will get additional means of
car selling through this deal .
its inception in 2016, BlueJack had auctioned more than 25,000 vehicles on its
platform. It operates in Delhi with dealers from 10 states, including cities
like Bangalore and Hyderabad. BlueJack buys cars using its proprietary pricing
database & a live auction to calculate an offer within minutes & then
sells the vehicles to one of its 5,000 empanelled dealerships. BlueJack is one
of the largest players in the Delhi NCR market & using the Shriram
platform, it will be implementing its experience and technology across the
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