Honda Cars India Ltd. (HCIL)
has announced that its all new Amaze has crossed 50,000 sales mark in just five
months since its launch in mid May 2018. The all new Amaze has been a hugely
successful launch of 2018 and is currently contributing to 50% of total HCIL
sales during April – Sept 2018. This is fastest 50,000 sales number recorded by
any new model launched by HCIL in India.
The all new Amaze has
attracted more than 20% first time buyers, indicating an increasing
aspirational trend among the first time buyers to opt for premium sedans. The
car has been well received across markets with 40% sales from Tier 1 cities and
30% each from Tier 2 and Tier 3 cities.
Source: Honda Cars India
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