Bajaj Auto has commenced the
production of its biggest and most powerful 400cc bike. The first batch of the
bike was rolled out at Bajaj Auto’s Chakan plant. What made the roll-out even
more special was that this came out of an assembly line that is managed only by
women engineers. This is a milestone event for Bajaj Auto as a manufacturer
embracing the best technology as well an organisation committed to gender
diversity, said Bajaj Auto press note.
“This is a historic moment for
Bajaj Auto as exactly 15 years back in November 2001 the company had launched
its iconic brand Pulsar which went on to define the sports motorcycle market in
India. Pulsar continues to be a market leader in the sports segment for 15
years. The new big bike model, which is scheduled to be launched around
mid-December 2016, is also expected to dominate Indian roads in this segment
for the coming decade”, the press note said.
According to Eric Vas,
President (Motorcycle Business), Bajaj Auto, “We are proud to announce this
historic roll out at Chakan today with our all women assembly line. Our new
bike will set new benchmarks in its segment. There is already a lot of buzz, anticipation
and excitement about the bike and its features, price and name. However, all
our patrons and bike enthusiasts will have to wait for some time, till we share
details of the new offering during the launch next month.”
Hyundai Motor India Ltd. (HMIL) has announced its new campaign with the 6- and 7-Seater SUV – Alcazar, featuring Shah Rukh Khan and the four 4 Indian Women Cricketers -Smriti Mandhana, Jemimah Rodrigu...
Leading two wheeler automobile manufacturer TVS Motor Company has announced the integration of the innovative location technology, what3words into its customer app – TVS Connect. TVS Connect users ca...
Technology-driven consumer finance NBFC Credit Wise Capital launched its AI backed and WhatsApp integrated bot Twin2.